When you earn the Financial Literacy badge called Comparison Shopping, you have to sort through promotions, deals, and ads to find the best bargain for you. Now you can use some of what you learned to create a strong advertisement and marketing message for your cookie sale.

1. Find out more about brand identity
2. Check out the competition
3. Research other products that have a philanthropic angle
4. Develop your marketing message
5. Create your marketing campaign

When I’ve earned this badge, I’ll know how to create a marketing plan for my cookie business.

Part of the sequence. Earned by Scouts.

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